Packaging has to be:
On 29th May 2020, the Ethical Packaging Charter Foundation is established.The Foundation is named after the Ethical Packaging Charter, created in 2015, from a shared idea between Edizioni Dativo and the Milan Polytechnic, which has resulted in a document of 10 Values which aim to drive the packaging towards a more responsible future
Stories of Ethics
Although with a certain delay compared to other sectors, the cosmetics industry is also responding to the major environmental crises and changes in consumption patterns, rethinking its packaging with the aim of reducing packaging waste and at the same time overcoming the now an old prejudice that beauty and personal care products are as ‘beautiful’ as they are unsustainable from an environmental point of view.
In response to regulatory changes with respect to environmental issues and the growing demand for sustainability from people, some manufacturers are focusing on the structural reduction and simplification of their packaging or on the development of new materials, with improved environmental performance. However, what is currently revolutionizing beauty and personal care products is the adoption by more and more brands of refillable packaging, in some cases even according to ‘returnable’ packaging systems.