School of Art and Design, Packaging Design
Degree: BFA in Packaging Design (https://www.fitnyc.edu/admissions/apply/portfolio/packaging-design-bfa.php)
The Packaging Design BFA program prepares students for branding and packaging design in the 360˚ branding age. You’ll learn how to create compelling brand narratives and an engaging visual language that grabs consumers by their emotional heartstrings. Ahead of the trends with future-thinking to be successful in the traditional marketplace and in the challenging e-commerce space, you will be developing brand strategies applied to packaging and other brand touchpoints. Packaging design – typography, imagery, colour, materials, structure – impacts all aspect of our consumer lives and influences why and how we shop.
The industry-driven curriculum includes Packaging Design Process, Packaging Design Strategy, Explorations in 3D, Sustainable Packaging Design Development, Portfolio Preparation and Internship.
Language: English