Master in Branding and Packaging design
BAU’s study programs focus on Graphic, Audiovisual, Interior Design, Fashion Desing, and Fine Arts. The college’s approach to design sees the use of prototypes, models, tools, techniques of production to adopt an experimentative attitude. Notably, the Master in Branding and Packaging Design combines communicative and graphic skills while designing products and creating packaging that meets the needs of the future. The course is best suited for graduates and those with advanced vocational training in plastic arts, graphic design, industrial design marketing and advertising, but also sector professionals without specific qualifications who demonstrate professional experience and determination in acquiring the necessary knowledge to participate in the process of strategizing, creating and developing packaging designs. This degree is subdivided in 7 modules:
1. Packaging Strategy and Management
2. Research and Packaging trends
3. Creative tools and Art Direction for Packaging Design
4. Technical tools and Software for Packaging Design
5. Eco-design and Sustainable Packaging
6. Packaging Volume
7. Practical workshops
The Eco-design and Sustainable Packaging module deals with the processes and the criticalities found in applying notions of sustainability to packaging design in an holistic manner, after providing a general introduction to the world of Eco-design.
Teaching language: spanish
Duration: 1 year
