[Over to… Carolina Gerosa, CFO Gerosa Group
Knowledge and science promoting sustainability
by
Gerosa Group



«Gerosa Group is a leading international business in the flexible packaging and labels sector which has been printing and developing solutions for a wide range of applications for 88 years, guaranteeing high qualitative standards.
Sustainability and innovation are today key words in our corporate policy. Our roots, in fact, are a long family history and a business and ethical vision that we have shared over time also with our employees. The importance of people’s wellbeing has been passed down over the years, becoming ever more complex and structured: from occupational safety to welfare, we embrace both the social and environmental aspects. By way of example, much in advance compared to legal obligations, already in the 1970s we installed a water treatment system for the photoengraving department and in 1989 a first plant for the recovery of solvents.
A choice of responsibility, black on white
Since 2018 we have been voluntarily drawing up the Sustainability Report based on the GRI (Global Reporting Initiative) international standards, subject to certification by a third party. In Gerosa we firmly believe in this tool as a way of pursuing our values in a concrete and transparent way with respect to all its stakeholders, those who form part of the value chain, as well as the community in which we live.
Precisely for this reason, with experience, we have modified the language used, abandoning technical terms, so that the Report can be of use to everyone.
It is not sufficient to do things, in fact, but it is also necessary to correctly communicate them.
Gerosa’s philosophy is expressed in the adoption an Ethical Code in which the value of people, society and the environment, over and above compliance with laws and regulations, is reiterated.
For us the wellbeing of people is extremely important, not only of those that work with us, but people in general, including the generations of the future. This is the starting point guiding our choices.
The profitability of an enterprise is certainly necessary as a foundation for the future. Also crucial for us are the research and development of ever more sustainable products and processes.
At the same time, we are taking forward a number of local projects to bring to life and share sustainability issues, and numerous projects that benefit the people that work with us. We have recently developed with the Sant’Anna University of Pisa, the Chamber of Commerce and a number of operators in the food sector, for the benefit of all the companies in the territory, a tool for calculating the environmental impact of packaging, which is not intended to and cannot replace an LCA analysis, but which, as like the Foundation’s algorithm, is able to offer an initial idea of the impact of companies’ own choices.
We have also taken part in a project of the Lombardy Region aimed at introducing good practices into the business, completing projects that we already had in the pipeline, and which relate, among other things, to the home-work-family balance. Then, we have strengthened voluntary, not mandatory, services, on the theme of health and safety in the company: from additional services by the factory doctor, to external consultations, examinations and vaccinations. It is an undertaking made up of many incremental projects that aim at the well-being of the individual.
A truly sustainable packaging
In Gerosa Group we manufacture customised flexible packaging for a wide range of applications, in the conviction that the issue of sustainability needs to be tackled in a scientific way.
Thanks to the strong green vocation and investments in research and development, we can be considered as a veritable pioneer. Many years before major operators became interested in environmental themes, we worked hard on improving our portfolio of sustainable solutions. In the last few years, to respond to the ever-growing demands of the market, we have concentrated our investments in 5 product development areas: reduction of thicknesses, materials with a recycled plastic content, mono-material solutions, compostable solutions and paper-based solutions.
We are convinced that the value of our work lies in the definition of concrete, effectively sustainable solutions, in shaping the packaging of the future.
It’s a pity that the results so far achieved to make packaging increasingly sustainable, guaranteeing, at the same time, the protection of products, safety for consumers and combatting food waste, are often subject to simplifications of an ideological nature, which have little or nothing to do with reality.
The topic is complex and therefore needs to be carefully considered. Today, according to the FAO, still today around 1/3 of food is lost along the production, distribution and consumption chain: a situation which, in order to be contrasted, requires a packaging which has been designed and assessed in a correct way, on the basis of the know-how we currently have.
Since September 2022, legislation has also allowed producers of packaging for solid foods to use recycled plastic: we have already been certified we currently have a number of projects in the test phase.
Today, like yesterday, there is no unique solution which is better than all the others.
Our role, on each occasion, is to find the best packaging possible for a determined application, that is, the scientifically most valid response to the needs of brand owners.
We feel obliged to approach our work and procedures in a concrete and serious way and not get carried along by the wind of ideologies, which first push in one direction, and then another. We have to always be open to dialogue, but aware, however, of the value of our expertise».